FIND THE RIGHT PLAN FOR YOU
HOW WE AUTHORISE PARTNERS
All Members Must Follow The Following Rules:
There could be 1000's of plans available to you, so let the experts do all the hard work. They'll help you find the right deal for your needs and could save thousands by comparing the UK market
NO PUSHY SALES TACTICS: All processes must not be persuasive and purely informational.
NO SPAM EMAILS: Email is not required to apply & we'll never bombard you with emails. If you'd like helpful tips however feel free to subscribe.
DISCOVERY CALL: The initial call with your partner is solely to workout if it's a good fit for you.
The Equity Release Guide is a trading name of Smarter Clicks Marketing Ltd, a UK-based marketing company registered at 85 Portland Road, First Floor, London, England, W1W 7LT. We are not a credit broker or a lender. Nothing on this website constitutes financial advice.
When we use the term “our approved specialists”, we are referring to the equity release firm we have approved to process your enquiry.
We process the information you provide and may pass this on to carefully selected third-party brokers or lenders. All credit is subject to you being a UK resident aged 55 or over and will depend on your individual circumstances. All lenders follow responsible lending policies, and lending is subject to status and affordability.
If you need financial advice, you should consult a qualified financial adviser. This website provides information only and is impartial. The choice of product is entirely yours, and we do not promote any specific lender or product.
Our service is free to use. Smarter Clicks Marketing Ltd carries out marketing for carefully selected brokers and lenders. We may be compensated in a variety of ways, including fixed monthly fees, commission on successful loan completions, or a set fee per lead delivered, depending on the broker relationship in place at the time.
© The Equity Release Guide 2017 – 2025. All rights reserved. Registered office: 85 Portland Road, First Floor, London, England, W1W 7LT.
The Equity Release Guide is part of the same group as Smarter Clicks Financial Services Ltd, who are authorised and regulated by the Financial Conduct Authority (FRN 792246). All content published by The Equity Release Guide is approved by Smarter Clicks Financial Services.
Site built, maintained and designed by www.smarterppcclicks.co.uk
Complaints Procedure
At The Equity Release Guide, we are committed to delivering excellent customer service and treating all customers fairly. We recognise that, on occasion, things may go wrong. If this happens, we want to know so that we can resolve the issue and improve our service. All complaints are investigated fairly and thoroughly.
How to Complain
If you wish to make a complaint, you can contact us in the following ways:
In writing:
Compliance Manager
The Equity Release Guide
Smarter Clicks Marketing Ltd
85 Portland Road, First Floor
London
W1W 7LT
Or by email: info@theequityreleaseguide.co.uk
What Happens Next?
Acknowledgement – We will acknowledge your complaint within 5 working days of receiving it. If you do not hear from us in this time, please contact us to confirm we have received your complaint.
Investigation – We will investigate your complaint fairly, impartially, and thoroughly.
Progress Updates – If we are unable to provide a full response within 4 weeks, we will write to you explaining the progress of our investigation.
Final Response – We aim to complete our investigation within 8 weeks. Once complete, we will write to you with our final response, explaining whether your complaint has been upheld and what action we propose to resolve it.
If You Remain Unsatisfied
If you are not satisfied with our final decision, you can request that a senior member of our team reviews your complaint again.
Please note: as Smarter Clicks Marketing Ltd is a marketing company and not itself FCA-regulated, your complaint cannot be referred to the Financial Ombudsman Service.